Look & Feel Your Best.


Rugged Legacy was created with one thing in mind. An unwavering dedication towards crafting high-quality grooming products with U.S. sourced all-natural ingredients and integrity in mind. It shouldn’t be as difficult as it is to find personal care products that haven’t been polluted with chemicals, but something that is the case.

Here at Rugged Legacy we believe we have a duty to those that came before us, to act in harmony with the planet as dedicated stewards charged with its care and protection for the benefit of future generations. Those that will come after us will look back on the legacy that we leave behind and are relying on us to create one that lasts.

That same care we owe to the world, is also owed to ourselves. If we want to secure the future, we must act during the present to ensure that we have the strength to do so by protecting ourselves from the harsh chemicals that big corporations use in the manufacturing of many of their products. Using those products can have negative effects on your skin and bodies. We at Rugged Legacy reject that idea, and only produce products that are not manufactured with toxic chemicals, rather 100% quality organic ingredients.

To the men and women who love adventure and the great outdoors we appreciate the hard work that you do everyday to make our country great. It’s with this respect that we have created our grooming and skin care line of products.



Thank You to Our Partners

What Are Customers Have to Say.

Travis Flemmons

Great stuff! I’ve ordered the solid cologne 3 times now. 10/10 would recommend. Try some, your wife will thank you. (Beware, your wife might really thank you)

Ethan S. Koopman

I was interested in Rugged Legacy because I was looking for something different, a product that was a step above the rest. Rugged Legacy was the answer to what I was looking for. I have been very impressed with the quality and smell of the beard balm and solid cologne. My wife cant keep her hands off of me, and I receive comments from colleagues at work all the time.

Not only are the products great, but so is the customer service. My first order got stuck in a post office for a few days, but I was able to reach out to Jeff and he personally had it fixed within 30 minutes. You can't get that anywhere else!

I highly recommend Rugged Legacy and all of its products.

J. Godwin

This is it, end of your search. I've tried several different companies, various oils, and nothing compares to Rugged Legacy Beard Balm. This is the ONLY stuff going on my beard. Guys routinely ask what I use and where they can get it. Women always want to touch it. I literally had a guy ask, "Is it okay if my girlfriend touches your beard?" Whether it's The Grind, The Southerner, or The Frontiersman, I constantly get compliments on the smell too. If your remotely serious about your beard, Rugged Legacy has the only stuff you'll need.

N. Dean

"Coffee is sensual at my house so when I saw the description for this scent I knew I had to try it out. My wife loves it for many reasons including the great smell and softness of my beard now. The fact that I can shape my beard, look sexy, and smell sexy simultaneously is a no-brainer. This is the best beard balm I have ever used and it doesn't hurt that Jeff the owner is a badass dude with a great mane of his own. I'll be a Rugged Legacy fan for life!"